Best Product Ad Sizes for Instagram, TikTok and Shopify

A product ad can look great in one format and bad in another. The same creative may be cropped on Instagram, too small on TikTok, or awkward on a website banner. Choosing the correct size before generating content saves time and improves results.

Instagram posts

Square formats work well for feed posts because they keep the product visible and balanced. Use a clear product image, short headline, and clean background. Avoid too much small text.

Instagram Stories and Reels

Vertical 9:16 formats are best for Stories and Reels. Keep the main product in the center and avoid placing important text too close to the edges.

TikTok videos

TikTok is also vertical-first. Use product-focused motion, a clear hook in the first seconds, and simple text overlays. The product should be visible quickly.

Facebook ads

Facebook supports several formats, but simple square or wide ad images can work well depending on placement. The creative should be readable on mobile.

Shopify and website banners

Website hero banners need wider layouts. Do not crop the product too tightly. Leave room for headline, CTA, and brand message.

How AllOnClouds helps

AllOnClouds supports platform-ready content so sellers can create ads, videos, captions, SEO, and sales content for different channels without starting from scratch each time.

Conclusion

Choose the platform before creating the creative. The right size makes your product easier to see, easier to understand, and easier to click.